Building and sustaining a High-Trust, High-Performance Culture

We've officially earned the Great Place To Work®️ Certification, marking a big step forward. This recognition highlights our dedication to a thriving workplace culture, built on respect, fairness, and camaraderie over 18 years.

“Success lasts only when the customer comes first.”

Leaders make customers their No.1 priority.

Leaders understand both explicit and implicit customer needs.

Leaders who value their customers make them feel special.

Leaders must always think AS customers, from the cutomers' perspective.

“Goals are targets painted by the leader, and aimed at by the team.”

Leaders set achievable yet ambitious goals for the company as a whole.

Leaders outperform competitors and deliver best quality results.

Leaders coach their teams to use resources efficiently to gain maximum output.

Leaders assist, equip, and empower the team to achieve their goals.

“Leaders shape a group into a team.”

Leaders build a strong team and have the right person to take care of every job.

Leaders continuously raise the bar & encourage the team to get out of their comfort zone.

Leaders are aware of everyone’s strengths and weaknesses when delegating work.

Leaders have empathy for their team members & extend all forms of support when needed.

“There is no wrong question. Not asking questions, now THAT is wrong!”

Leaders think out-of-the-box & analyze everything critically.

Leaders never shy away from asking questions or settle for vague information.

Leaders practice being innovative & curious to inspire their team.

Leaders keep themselves updated with the latest industry & market trends.

“The distance between a problem and its solution is measured by one’s mindset.”

Leaders prioritize problems based on size, impact, and urgency.

Leaders narrow down to the most efficient solution.

Leaders use a practical approach to arrive at possible solutions.

Leaders optimize time when addressing a problem.

“Good judgement might not stop the storm, but it will get you to a shelter.”

Leaders are farsighted and have an estimate of market trends.

Leaders take decisions by evaluating possible consequences of their actions.

Leaders make the right choices at the right time.

Leaders are dependable in situations where immediate intervention is necessary.

“Commitment, not compliance, can get you to the next level.”

Leaders always think as customers from the customer’s perspective.

Leaders understand both explicit and implicit customer needs.

Leaders who value their customers make them feel special.

Leaders are customer-oriented.

“Communication can turn into an illusion if not coupled with clarity.”

Leaders are always available for the team’s questions or suggestions.

Leaders promote transparent, constructive, and honest feedback within the team.

Leaders track progress frequently to address blind spots at initial stages.

Leaders engage their team in proactive communication.

“Those who practice what they preach, barely need to pitch.”

Leaders are graciously accepting when proven wrong by their team members.

Leaders command respect and commitment from their team, not fear!

Leaders easily earn the trust and confidence of their teams.

Leaders are inspired to stand by their words and act responsibly.

“Pearls of wisdom are never found in shallow waters.”

Leaders first figure out what and how to do things, and then actually do it!

Leaders do not jump to action without thoroughly inspecting a situation.

Leaders go beyond their assigned responsibilities, to solve a problem.

Leaders solve underlying issues and not just treat ad-hoc symptoms.

Meet Our Leaders

We believe that leadership is an art of encouraging others to lead the future with responsibility and accountability.

Sharad Mittal

Founder & CEO - Crimson Interactive

Shilpa Mittal

CEO & Director - Ulatus

Michael Evans

CEO - Charlesworth

Rajiv Shirke

Vice President - Global Operations

Tony O'Rourke

Vice President - Partnerships, Enago

Kuntan Dhanoya

Vice President - Business Development

Mary Miskin

Operations Director, Charlesworth

Andrew Smith

Global Product & Marketing Director, Charlesworth

Andrew Afonin

Global IT Director, Charlesworth

Sanjay Kotak

Vice President - Technology

Jake Cheung

Asst. General Manager - China

Inseok Kang

Regional Manager - Korea

Mahdi Katsumata

Regional General Manager, Crimson Interactive Japan

Sonali Anubhavne

Asst. Vice President - Operations

Dr. Anupama Kapadia

General Manager - Operations, Editor-in-Chief - Enago Academy

Indu Rohatgi

Asst. General Manager - Operations

Preetesh Kundalia

General Manager - Operations

Kelly Zhang

Director of Marketing and Researcher Engagement – Charlesworth China

Scarlett Hao

Director of China Sales - Charlesworth China

Vivian Wang

Director of China Expert Services - Charlesworth China

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Feb 2024Crimson Interactive Awarded As Great Place To Work®